Domino’s® “Taco Tuesdays” Instagram Giveaway

Official Rules




1. Eligibility: Domino’s® “Taco Tuesdays” Instagram Giveaway (the “Sweepstakes”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are at least thirteen (13) years old at the time of entry. Employees of Domino’s Pizza LLC, Merkle Inc., and their parent and affiliate companies as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee are not eligible. The Sweepstakes is subject to all applicable federal, state, and local laws and regulations and is void where prohibited. Participation constitutes entrant’s full and unconditional agreement to these Official Rules. Sponsor’s and Administrator’s decisions are final and binding in all matters related to the Sweepstakes.  Winning a prize is contingent upon fulfilling all requirements set forth herein.


2. Sponsor: Domino's National Advertising Fund Inc, 30 Frank Lloyd Wright Drive, Ann Arbor, MI 48106. Administrator: Merkle, Inc., 3000 Town Center, Suite 2100, Southfield, MI  48075.


3. Timing: The Sweepstakes is open on August 25, 2020, beginning at 10:00 a.m. Eastern Time ("ET") and ending on  September 15, 2020 at 11:59 p.m. ET (the "Promotion Period"), and consists of four (4) one-day Entry Periods each Tuesday as set forth in the chart below. Instagram’s servers are the official time-keeping devices for the Sweepstakes.


Entry Period

Starts at 10:00 a.m. ET

Ends at 11:59 p.m. ET

Approximate Notification Date


August 25, 2020

August 25, 2020

August 26, 2020


September 1, 2020

September 1, 2020

September 2, 2020


September 8, 2020

September 8, 2020

September 9, 2020


September 15, 2020

September 15, 2020

September 16, 2020


4. How to Enter: To participate you must have an Instagram account.  Creating an Instagram Account is free but is subject to its terms and conditions:  If entering via a mobile device and using your wireless carrier’s network, standard data charges from your wireless carrier may apply. 


During the Promotion Period, Sponsor will create one (1) Instagram post each Tuesday. Take the following actions to receive one (1) entry into the Sweepstakes drawing associated with applicable Entry Period drawing:


(1) Like Sponsor’s post and comment on the post including “at mentioning” a friend with whom you have a personal relationship;

(2)  You need not include any additional content with in your comment.  However, if you choose to include additional content, it must be your original work and must not be indecent, obscene, hateful, tortious, defamatory, libelous, contain material that violates or infringes another’s rights, disparage Sponsor, or any other person or party, or contain material that is unlawful in any way. 


You will receive one (1) entry into the applicable Sweepstakes drawing for completion of the above requirements. Sponsor may disqualify your comment if it determines that it finds it to be unlawful, or in violation of these Official Rules. Released Parties (as defined in Section 7, below) are not responsible for lost, late, unreceived, damaged, incomplete, invalid, un-intelligible, or delayed comments or failure to receive the comment due to limitations of third-party social network platforms all of which will be void. 


Limit: You can receive one (1) entry in each Entry Period drawing during the Promotion Period. Multiple entrants are not permitted to share the same Instagram account.  Any attempt by any entrant to obtain more than the stated number of entries by using multiple/different Instagram accounts, identities, registrations and logins, or any other methods will void that entrant's entries and that entrant may be disqualified. Use of any automated system to participate is prohibited and will result in disqualification. In the event of a dispute as to any registration, the authorized account holder of the Instagram account used to register will be deemed to be the entrant. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses used to create the Instagram account. The potential winner may be required to show proof of being the authorized account holder.


5. Prize Drawings: Administrator is an independent judging organization whose decisions as to the administration and operation of the Sweepstakes drawings and the selection of the potential winners are final and binding in all matters related to the Sweepstakes. Administrator will randomly select the potential Sweepstakes winner from all eligible entries received during each applicable Entry Period, on or around the dates listed in Section 3. The potential winners will be notified by @Dominos as a reply to the Instagram Comment and a private message. Potential winners will be required to follow the instructions to provide their name, email address and home mailing address to confirm eligibility and for prize fulfillment purposes within three (3) days of the date notice or attempted notice is sent, in order to claim a prize. In addition, the “Friend” who was @mentioned in the potential winner’s comment will also be offered the prize by @Dominos.  The Friend will also be directed to provide his/her name, email address and home mailing address to confirm eligibility and for fulfillment purposes within three (3) days of the date notice or attempted notice is sent, in order to claim the offer.  If a potential winner of a prize or Friend cannot be contacted, fails to provide any requested information within the required time period, or the prize/offer is returned as undeliverable, the potential winner or Friend forfeits the prize/offer. Receiving a prize is contingent upon compliance with these Official Rules. In the event that the potential winner or Friend forfeits the prize/offer or is disqualified for any reason, the prize/offer will not be awarded.


6. Prizes: FOUR (4) GRAND PRIZES (1 AWARDED EACH WEEK): A $25 Domino’s e-gift card. Approximate Retail Value of each prize: $25.

FOUR (4) OFFERS (1 offered to each “Friend” designated by Winner for each Week):  A $25 Domino’s e-gift card.  ARV:  $25.


For all prizes and offers: Terms and Conditions of the e-gift cards apply. Prizes are non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize for one of equal or greater value if the designated prize should become unavailable for any reason.  Winners are responsible for all taxes and fees associated with prize receipt and/or use. Odds of winning a prize depend on the number of eligible entries received associated with each Instagram Post during the Promotion Period. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Sweepstakes.


7. Release: By receipt of a prize, each winner agrees to release and hold harmless Sponsor, Administrator, Instagram Inc., and their respective subsidiaries, affiliates, suppliers, distributors, advertising/promotion agencies, and prize suppliers, and each of their respective parent companies and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Sweepstakes or receipt or use or misuse of a prize.

8 Publicity: Except where prohibited, participation in the Sweepstakes constitutes each winner’s consent to Sponsor’s and its agents’ use of winner’s name, prize information, likeness, photograph (including, without limitation, winner's Instagram profile photo), voice, opinions and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

9. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Sweepstakes, or any part of it, if any fraud, technical failures, human error or any other factor impairs the integrity or proper functioning of the Sweepstakes, as determined by Sponsor in its sole discretion.  In such event, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance for any or all of the prizes offered herein.  Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner.  Any attempt by any person to deliberately undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law.  Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.


10. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Sweepstakes; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Sweepstakes; (4) technical or human error which may occur in the administration of the Sweepstakes or the processing of entries; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt or use or misuse of any prize.  If for any reason an entrant's entry is confirmed to have been erroneously deleted, lost, not received, or otherwise destroyed or corrupted, entrant’s sole remedy is another entry in the Sweepstakes, if it is possible. No more than the stated number of prizes will be awarded.  In the event that production, technical, seeding, programming or any other reasons cause more than the stated number of prizes as set forth in these Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.

11. Disputes: Except where prohibited, entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes, but in no event attorneys’ fees; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.  All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the State of Michigan without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

12. Entrant's Personal Information: Information collected from entrants is subject to Sponsor’s Privacy Policy (


13.  Winner List: For a winner list, visit  The winner list will be posted after winner confirmation is complete.


© 2020 Merkle, Inc.  All rights reserved.

This promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram, Inc.